Ⅰ.Multiple choice Directions: Beneath each of the following sentences, there are four choices marked A, B, C and D. Choose the one that best completes the sentence and blacken the corresponding letter A, B, C or D on the ANSWER SHEET.
1. Which of the following is NOT the four different perspectives of tourism which are vital to the development of a comprehensive definition? ______
A.The host community.
B.The government of the host community or area.
C.The tourists.
D.The tourist attractions.
A B C D
D
[解析] 句意:以下哪一项不是对制定旅游业的定义至关重要的四个方向?旅游业要考虑的四个不同方向为the tourist游客,the business providing tourist goods and services提供旅游商品和服务的企业,the government of the host community of area旅游社区或景区的政府,the host community旅游地区。因此答案为D。
2. The first Cook Hotel was established at ______ in 1887.
A.Paris
B.London
C.Luxor
D.Rome
A B C D
C
[解析] 句意:1887年,第一家库克酒店在卢克索成立。
3. ______ is a regional international organization.
A.OECD
B.WTO
C.IATA
D.ICAO
A B C D
A
[解析] 句意:经济合作与发展组织(OECD)是区域性国际组织。
4. The passengers of cruise ships are usually considered ______.
A.international travelers
B.excursionists
C.commuters
D.migrant tourists
A B C D
B
[解析] 句意:游轮上的乘客通常被认为是临时游客。
5. The development of bus and coach tours and railway excursions has had their greatest impact on those ______.
A.with high incomes
B.with middle incomes
C.with limited incomes
D.with no incomes
A B C D
C
[解析] 句意:公共汽车和长途汽车旅行,以及铁路短程旅行的发展对那些收入有限的人影响最大。
6. The characteristics of business travel exclude being ______.
A.of low standard
B.price inelastic
C.non-seasonal
D.big-city orientated
A B C D
A
[解析] 句意:商务旅行的特点不包括低标准。
7. Most travel principals sell their products to consumers through the medium of ______.
A.tour wholesalers
B.travel agents
C.hotels
D.advertising agents
A B C D
B
[解析] 句意:多数旅游经营商通过旅行代理商这个媒介把他们的产品卖给消费者。
8. The three categories of package tour brochures include the following EXCEP ______.
A.shell folders
B.umbrella brochures
C.leaflets
D.regular tour brochures
A B C D
C
[解析] 句意:以下哪种不属于三类包价旅行的宣传册。包价旅行的宣传册可分为三种类型,shell folders硬面折叠式小册子,umbrella brochures伞式宣传册,regular tour brochures普通旅游宣传册,因此答案为C。
9. Which of the following description is NOT the characteristic of scheduled services? ______
A.They operate on defined route.
B.They vary with passenger load factors.
C.They operate on a published timetable.
D.They operate on domestic or international routes.
14. The impact of tourism on values and norms includes the following EXCEPT ______.
A.changes in family structures and values
B.adoption of servile attitudes towards tourists
C.dominance of leisure time by Western television
D.an increase in criminality
A B C D
C
[解析] 句意:旅游对价值观和社会规范的影响不包括西方电视节目主导人们的休闲时间。
15. The degree of congestion which tourists will tolerate before the site begins to lose its appeal is called ______.
A.the psychological capacity
B.the physical capacity
C.the safe capacity
D.the ecological capacity
A B C D
A
[解析] 句意:游客在开始游览景点前所能接受的拥挤程度为心理容量。
Ⅱ.Reading comprehension Directions: Read the following passages. Make your proper choices and blacken the corresponding letter A, B, C or D on the ANSWER SHEET. Step right up and prove why you should get a one-way ticket to Mars! Well, wait—you might want to know a little more about the venture first. A Dutch company called Mars One began looking Monday for volunteer astronauts to fly to Mars. Departure for the Red Planet is scheduled for 2022, landing seven months later in 2023. The space travelers will return ... never. They will finish out their lives on Mars, representatives from the nonprofit said. "It's likely that there will be a crematorium(火葬场)," said CEO Bas Lansdorp. "It's up to the people on Mars to decide what to do with their death." Still, the company said it has received more than 10,000 e-mails from interested would-be spacefarers. The one-way ticket makes the mission possible because it greatly reduces costs, and the technology for a return flight doesn't exist, according to Mars One's website. At a news conference, Lansdorp maintained that "no new inventions arc needed to land humans on Mars." The biggest obstacles, he said, are financial. The company has revealed some of its sponsors and hopes to gain more via media coverage. It's not clear whether enough money will be collected in time. There are also practical issues: Can the kinks in having a sustainable system for people to survive in such a harsh environment be worked out by 2023? "Questions of reliability and robustness have to be answered before we leave Earth," said Grant Anderson of Paragon Space Development Corporation, which builds life-support systems and is joining the Mars One effort.
1. Which of the following statements is NOT true according to the passage? ______
A.Mars One is a company from Holland.
B.The journey from the earth to Mars may last for seven months.
C.The astronauts will live forever on Mars.
D.This is a one-way journey from the earth to Mars.
The discovery that language can be a barrier to communication is quickly made by all who travel, study, govern or sell. Whether the activity is tourism, research, government, policing, business or data dissemination, the lack of a common language can severely impede progress or can halt it altogether. Although communication problems of this kind must happen thousands of times each day, very few become public knowledge. Publicity comes only when a failure to communicate has major consequences, such as strikes, lost orders, legal problems or fatal accidents—even, at limes, war. One reported instance of communication failure took place in 1970, when several Americans ate a species of poisonous mushroom and two of them died because of no remedy. In fact, a treatment for this case had been successfully used in 1959 and published in 1963. Why had the American doctors not heard of it seven years later? Presumably because the report of the treatment had been published only in journals written in European languages other than English. Several comparable cases have been reported. But isolated examples do not give an impression of the size of the problem—something that can come only from studies of the use or avoidance of foreign-language materials and contacts in different communicative situations. In the English-speaking scientific world, for example, surveys of books and documents consulted in libraries and other information agencies have shown that very little foreign-language material is ever consulted. The language barrier presents itself in stark form to firms who wish to market their products in other countries. British industry, in particular, has in recent decades often been criticized for its linguistic insularity—for its assumption that foreign buyers will be happy to communicate in English. A similar problem was identified in other English-speaking countries, notably the USA, Australia and New Zealand. And non-English speaking countries were by no means exempt—although the widespread use of English as an alternative language made them less open to the charge of insularity. The criticism and publicity given to this problem since the 1960s seems to have greatly improved the situation. Industrial training schemes have promoted an increase in linguistic and cultural awareness. Many firms now have their own translation services. Some firms run part-time language courses in the languages of the countries with which they are most involved. It is now much more readily appreciated that marketing efforts can be delayed, damaged or disrupted by a failure to take account of the linguistic needs of the customer.
6. Which of the following words can be best used to replace the word "impede" in the first paragraph? ______
7. Which of the following statements is true according to Paragraph 2? ______
A.Few people know that language can be communication problems.
B.Communication failure may lead to severe consequences such as war.
C.Two Americans died because there was no treatment for such illness in the world.
D.The example shows that publicity in English is very important.
A B C D
B
[解析] 细节题。原文第二段中提到Publicity comes only when a failure to communicate has major consequences, such as strikes, lost orders, legal problems or fatal accidents—even, at limes, war.,其中指出沟通的失败会造成重大的后果,比如战争。故B为正确答案。
8. We can infer from Paragraph 3 that ______.
A.the scientific world only speaks English
B.books and documents are mostly written in English
Ⅲ.Cloze Directions: Choose the best answer from the choices given to complete the passage and blacken the corresponding letter A, B, C or D on the ANSWER SHEET. Each culture has its own form of acceptable greeting behavior, usually based on the level of formality found with the society. The rules of social distance etiquette(礼节) vary by culture. Africans, for example, are far less 1 in their greetings than Europeans. Expect a warm physical greeting, an extended handshake or a hand on the shoulder in most African cultures. Also expect to be 2 how your trip was and how your family is doing. The tradition of long greetings stems 3 the time when Africans once walked miles to visit neighboring villages on social calls. On the arrival, a gushing(说话滔滔不绝的) greeting was considered the 4 a villager could do for a traveler. Don't be impatient with such long tedious 5 and don't hurry things along. Rather, get into the spirit and 6 that the person you came to see is prepared to take the time to sincerely 7 about your welfare. In Argentina, greetings are usually effusive(过分热情的) with plenty of hugging and 8 , not unlike the French faire la bise (kiss on both cheeks). This is even the 9 in business greetings, unless they are of a highly formal nature. In Argentina, men kiss women, women kiss women, but men do not kiss man. By 10 the Chinese way of greeting shuns the physical touch. It is 11 a nod or a slight bow. 12 when dealing with individuals from cultures where more direct physical contact is the norm, e.g. a handshake, the Chinese will 13 and shake hands. Don't interpret a soft handshake or lack of eye contact 14 a sign of weakness or lack of aggression. It simply means that your colleague is not 15 to physical contact when greeting a stranger.
Ⅳ.Phrasal verbs Directions: Fill in the blanks with the proper phrases given below on the ANSWER SHEET. Make some changes if necessary. benefit from tend to satisfied with coupled with cope with derive from vital to confined to lead to similar to
1. He doesn't know how to ______ the pressure of modern city life.
cope with
[解析] 句意:他不知道如何应对现代城市生活的压力。
2. His computer is ______ mine.
similar to
[解析] 句意:他的电脑与我的很相似。
3. Working hard, ______ lack of sleep, made him weak.
coupled with
[解析] 句意:工作忙碌,加上睡眠不足,使他身体变得虚弱。
4. Their co-operation is ______ the success of the company.
vital to
[解析] 句意:他们的合作对公司的成功至关重要。
5. We cannot afford a mistake like that. It will perhaps ______ disastrous consequences.
lead to
[解析] 句意:我们不能这样做。这可能会导致灾难性的后果。
6. Many guests are not ______ the low efficiency of this hotel.
satisfied with
[解析] 句意:许多客人对这家旅馆的低效率感到不满。
7. If a wild animal is ______ a cage for a long time, it will become listless.
confined to
[解析] 句意:如果野生动物长期被关在笼子里,它会变得无精打采。
8. He enjoys traveling because he can always ______ pleasure and relaxation ______ it.
derive/from
[解析] 句意:他喜欢旅行,因为他总能从中得到乐趣和放松。
9. The small town seems to have ______ a lot ______ the rapid development of tourism.
benefit; from
[解析] 句意:旅游业的迅速发展让这个小镇获益良多。
10. Due to the backward management, the hotel is losing money. You must find a new manager to ______ the business.
tend to
[解析] 句意:由于管理落后,这家饭店正在亏损。必须找一个新经理来管理业务。
Ⅴ.Phrase translation
Part One Directions: Translate the following into Chinese on the ANSWER SHEET.
1. recreation vehicle
露营车
2. round trip
往返旅行
3. market-oriented reform
市场化改革
4. en route
在途中
5. need deficiency
需求缺陷性
6. resort hotel
度假酒店
7. resident manager
驻店经理
8. subsidized exchange rate
补贴汇率
9. deep-seated tradition
根深蒂固的传统
10. load factor
客座率
Part Two Directions: Translate the following into English on the ANSWER SHEET.
1. 硬通货
hard currency
2. 目标市场
target market
3. 旅游资源
tourism resource
4. 运载能力
carrying capacity
5. 商业饭店
business hotel
6. 人事部主任
personnel director
7. 游艺室
recreation room
8. 规模经济
economies of scale
9. 统计专家
statistical expert
10. 行李票
luggage receipt
Ⅵ.Passage translation Directions: Translate the following passages into Chinese on the ANSWER SHEET.
1. As well as income, tourism creates employment. Some jobs are found in travel agencies, tour operators and other intermediaries supplying services in the generating areas, but the bulk of jobs are created in the tourist destinations themselves, ranging from hotel staff to deck-chair attendants, from excursion booking clerks to cleaners in the stately home open to the public. A very large number of these jobs are seasonal so that tourism's contribution to full-time employment is considerably less than its contribution to "job-hours." The multiplier which works for income also works for employment. If tourists stay at a destination, jobs are directly created in the tourism industry there. These workers and their families require their own goods, services, education and so on, giving rise to further indirectly created employment in shops, pubs, schools and hospitals.
2. Although considered the most biologically diverse ecosystem in the world, coral reefs(珊瑚礁) are declining rapidly due to overuse, pollution, and warming temperatures. In recent years, the negative impacts of sunscreen(防晒霜) on coral reefs have also raised alarm. While slathering up(涂上厚厚一层) is important if you're going to be at the beach all day, many people don't realize that thousands of tons of sunscreen wash off our bodies and into the ocean every year. Once in the water, certain chemicals in sunscreen negatively interact with the surrounding environment. These chemicals have been shown to inhibit coral growth, disrupt coral reproduction, and promote coral viruses.